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“We’re starting to see repeat customers because we were able to serve them in the channel of their preference. If we can pick up on an issue, get it fixed, and let the customer [...]

Organic reach has been in decline across almost all platforms. If you're looking for new ways to get more attention without paying for ads, here are some tips.

Messaging apps and chat bots have the potential to revolutionize how business is done. In this post, contributor Brian Honigman outlines the case for chat bots, and why they'll become so [...]

Facebook has added a new way for marketers to create and target Custom Audiences - through video viewing behavior.

Twitter has unveiled a new research tool called ‘Twitter Insiders’ - a group of more than 12,000 Twitter users who serve as a sort of immediate research and feedback group to [...]

Pinterest has partnered with Oracle Data Cloud to provide a new set of insights into how Pinterest campaigns can influence offline, in-store actions.

Pinterest has partnered with Oracle Data Cloud to provide a new set of insights into how Pinterest campaigns can influence offline, in-store actions.

Facebook ad campaigns - optimized for mobile, tailored to your budget, totally targetable - are essential. Here's how to get yours right.

You've seen the headlines - data breaches at LinkedIn, celebrity Twitter accounts hacked. Here are some tips to help you avoid the same fate.

Who were the top brands, in terms of overall engagement, on Twitter last week? Shareablee shares the latest data.