Archives

Up to 80.8% of referrals will check out your company by looking at your website - and 59.9% review your social media profiles. Your online branding is a crucial part of your marketing [...]

It's challenging to develop an app. It's hard designing and releasing an app. It's even harder to get users to download and activate. But the hardest part is keeping them engaged. This [...]

Local business directories have lost some of their importance, in terms of SEO, but they can still serve a valuable purpose, as Randy Milanovic explains in this post. 

​Seventy-two percent of the US display market will be programmatic by 2017, but how does social fit into the programmatic landscape?

Snapchat has reportedly reached 150 million daily active users, beating Twitter and underlining, again, why the digital marketing world is so enamored by 'Ghostface Chillah' and Co. 

Pinterest has announced that it's changing the name of it's 'Pin it' button to 'Save' - which seems minor, but it's kind of a big deal.

With more brands looking to get into Snapchat, influencer takeovers are becoming a popular and effective option. This infographic outlines the key details of running a Snapchat takeover.

If you're looking to maximize your chances of landing your dream job, then you'll need a great LinkedIn profile. In this post, LinkedIn expert Melonie Dodaro outlines the key requirements.

No one likes getting negative feedback, but there are some steps you can take to better handle such responses and avoid a social media crisis. 

Following the recent LinkedIn data hack, account details from MySpace and Tumblr have now gone on sale on the black market - which may be more relevant than you'd think.