Social media can be a powerful tool in your marketing and relationship building arsenal, however it is important to not see it simply as a magic bullet.
Twitter has announced a change to their ‘Website Clicks or Conversions’ ad objective that aims to help advertisers hone in on users who are more likely to undertake specific [...]
With so many new marketing tools, most content marketers are feeling overworked and overwhelmed. Here are some tips on how to evaluate and integrate new tools.
Facebook's announced a new update to their Canvas ad units, with new features, including 360 video integration, and new templates to simplify the creation process.