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With the rapid growth of Instagram, it’s hard to ignore the potential from a marketing standpoint. 

​Rumors about the possible sale of Twitter are gaining momentum, with Twitter shares soaring almost 20% on Friday - their highest leap in more than two years.

Facebook has admitted it's video stats have been incorrect for some time - what does that mean for marketers?

Google recently made a change to their popular Keyword Planner tool, restricting access to those not regularly advertising on the network. 

Here are six great email marketing strategies that are guaranteed to help grow your brand.

In Kia's latest TV spot, they highlight how nostalgia can be a powerful connection device.

Customers are looking for answers online, and you can help provide what they need via a knowledge driven support community.

Using a social media tool that connects with your CRM can enhance customer interactions and improve sentiment and experience. 

While Twitter is facing a range of challenges, it remains a key platform for social media marketing - here's why.

Contributor Candida McCollam examines the social conversation around New York Fashion Week.