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This infographic outlines 10 steps that brands need to follow in order to successfully start an influencer marketing campaign.

Google's suggested answers can actually give your website more exposure than the number one ranking.

Along with a new desktop design, LinkedIn has also updated it's search functionality, putting a premium on posted content. 

Here’s a quick recap on what changes AI will bring to marketers in 2017 according to four industry influencers.

Incorporating personality into your content is one of the most effective ways to strengthen relationships, build brand awareness, and encourage positive brand perceptions.

Facebook is testing new ad units in Messenger among users in Australia and Thailand.

Facebook has announced another update for their Trending News section, including some important steps to eliminate potential bias.

Facebook's bringing a new Snapchat Stories-like option into the main Facebook app.

We Are Social have released the first part of their latest digital trends report, highlighting the latest regional adoption and usage data.

If you're aiming to maximize the reach and exposure potential of your videos, it's imperative that you ensure you also consider SEO and search behaviour in the process.