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Influencer marketing is evolving beyond celebrities - and its important you understand the latest shifts and opportunities.

Establishing a consistent brand voice is a key element of developing a cohesive social media strategy. 

LinkedIn continues to innovate with how its members can communicate, and its latest update makes real-time sales, marketing and customer service even easier to execute as a result.

In a new 'Social Business Engine' podcast, Bernie Borges speaks with Charlene Li, Principal Analyst at Altimeter.

Facebook has released a new report which looks at how digital platforms are changing the car buying process. 

Still on the fence about social media marketing? Here are three ways social can help boost your marketing efforts.

This infographic listing looks at the current leaders in the messaging space, in terms of total users.

Here are five new features being tested or rolled out by Facebook.

Conducting a social media audit is an essential element in optimizing your strategy. Here are some key tips and notes to keep in mind.

This new infographic from Website Builder provides an overview of the vast potential of mobile marketing and advertising.