Business Tips

Facebook has released a new report which underlines the strength of Lookalike Audiences on the platform.

Periscope has announced some new features, and the expansion of Periscope Producer.

With organic reach so low for Pages, should you consider abandoning Facebook entirely?

Twitter has released a major events calendar for March to help marketers tap into relevant conversations.

Here are some key tips on how to run an effective contest on Facebook (and why you might want to).

Here are some tips on how to use Instagram's new multi-image posts to advantage.

What are the benefits of guest blogging? Contributor Randy Milanovic outlines some key pros and cons in this post.

Facebook's Marketplace tool offers new opportunities for full-time sellers to boost exposure.

Here's how three movies nominated for Academy Awards this year have used social media to boost audience awareness.

What are the legal restrictions on using music in your content - and does adding music generate better results?