Business Tips

To understand the benefits of social media marketing, you have to consider the media consumption habits of the modern user.

LinkedIn has created a new infographic which compares the key content elements to the ingredients of a sandwich.

For businesses looking to gain exposure, guest posts can provide the perfect boost to their content marketing strategy.

Twitter chats can be a great way to gain exposure and connect with potential clients. 

Leading social media management platform Hootsuite has acquired social ads platform AdEspresso to beef up its service.

Facebook has added the capacity to use animated GIFs in Facebook ads.

Twitter is rolling out a new set of tools to combat trolls and abuse on the platform.

LinkedIn has outlined some of their coming projects, and how their partnership with Microsoft will help them evolve the platform. 

Is your brand producing video content? Do you record in vertical format? Here's why you should.

Uberflip have created a new infographic which outlines the long history of content marketing.