Business Tips

Facebook's giving some Pages an option to add embedded text to their Page cover photos.

Facebook beacons can make your social media marketing easier and more effective.

This infographic outlines the key elements of why content marketing is a successful tactic, and how it works. 

Emotional resonant video content can generate great audience response. Here are some key tips on how to generate more emotion.

Your online presence is an essential part of your small business’s success. Keep these ten tips in mind as you launch your business or give your online reputation a revamp. 

Collaborating with industry experts can give your content the edge it needs. Here are some tools to help. 

Here are some key tips to help ensure you're making the most of your social media marketing efforts.

In a new 'Social Business Engine' podcast, Bernie Borges speaks with Sandy Adam, Global Manager of Social Media Marketing at ANSYS.

Facebook has released a new research report which looks at how emerging tech is influencing user actions.

Word of mouth is an essential consideration for any marketing campaign - here are some key notes to keep in mind.