Business Tips

In a new Social Zoom Factor podcast, Pam Moore discusses the key elements of successful hashtag use.

Here are some of the ways brands are utilizing social platforms to boost their recruitment process.

Reading your work out loud is a great way to detect flaws and errors, and improve your copy.

An effective influencer campaign can help you grow your social following, increase brand awareness, and generate leads and sales.

Twitter has unveiled a re-design of their apps, including several functional changes.

Instagram is rolling out new tags to signify paid partnerships on influencer posts. 

Twitter's added new direct action buttons in messages to give brands more options for generating response from bots.

In a new video, contributor AJ Ghergich provides an overview of Google's latest featured video snippets.

Snapchat is the latest 'must do' social platform for marketers, but there are some considerations to keep in mind before jumping in.

Facebook continues to advance it's machine learning efforts, with new Spanish language tools and negotiation capacity.