Why 2017 Will Be a Very Different Year for Social Media Marketing

What's coming for social media marketing in 2017? Here are some predictions from contributor Lily Croll.

While it's true that Twitter has its problems, in certain cases and contexts, it truly is the best ad platform you'll find, though ultimately it will depend on what you hope [...]

What's coming next in social customer care? Dan Gingiss interviewed 27 experts.

How do you approach social media management over the holiday period. Contributor Bob Carver offers some advice.

Here are some tips for how you can improve your B2B content, and the way you market it, in 2017.

How can you respond to a negative review online? Contributor Randy Milanovic offers some tips in this post.

Here are some tips to help boost engagement on your Facebook Page.

Facebook is adding a new live-stream option - audio-only streams.

Facebook's adding new seasonal and event-themed prompts to get more users sharing more often. 

Instagram has unveiled a new update for Stories, including location stickers and hands-free recording.