How to Personalize Your Content Like Amazon Does with its Recommendations

Amazon is a marketing leader in personalization - here's how you can use the same principles to boost your marketing efforts.

Your company logo can play a big part in winning you not only attention, but business. 

Instagram has announced that Stories will now be featured on the Discover tab, making it easier to find top creators.

Facebook has launched it's Snapchat-like 'Messenger Day' tool to users in Australia - here's how it works.

Twitter has opened up Moments to all users - here are some key tips on how brands can utilize the option. 

Facebook recently admitted to a mistake in their video metrics - but there may be a bigger problem with how The Social Network measures video effectiveness.

Pinterest has released a new infographic outlining some key holiday season trends and stats for marketers to consider.

With the 2016 US Presidential Election looming, here are some tips on how to use social media to better inform your understanding of the candidates.

Still not convinced about the potential of Twitter as a business platform? This infographic outlines the key data you need to know.

While many brands are hesitant to have their leaders on social, the benefits can be significant.