Do Page Likes Still Matter on Facebook?

Likes are the fuel that runs the Facebook machine, but just how important are they in the modern Facebook eco-system?

Looking for ways to amplify your content? Social advertising might be your best bet - here are some great tips from contributor Larry Kim.

The popularity and interactivity of Pokemon GO can open new opportunities for your brand - here are some tips on how to maximize them from contributor Nathan Mendenhall.

Which were the best performing brands on Facebook last week? Shareablee has the data.

Twitter's testing out a range of new tools and functions to improve the user experience and get more people tweeting more often.

Google's been busy in making its Maps product a more marketer-friendly environment - here's some tips on how your business can benefit.

In this post, contributor Bernie Borges looks at social selling best practices and their supporting technology - and how the two need to work together for best results.  

Twitter has announced that Android users will now be able to active a 'Night Mode' by selecting the relevant option in the left side slider menu - here's why that's important.

Twitter has today released its latest financial results and performance figures covering Q2 2016. And as expected, the numbers are relatively flat, and failed to meet market [...]

In a new 'Focus on Customer Service' podcast, Dan Gingiss and Dan Moriarty speaks with Delfin Vassallo has led social customer care programs at three major companies.