Twitter recently announced an upcoming update that will make big changes to the way people (and brands) create content and engage on the social media platform.
Twitter has today announced that advertisers will now be able to target audiences based on emoji use - but are emoji an accurate indicator of purchase intent.
While many still associate social media marketing with B2C, it’s also become a hugely important platform for B2B brands. And the most important social platform for B2B, according to [...]