What Does Microsoft’s Acquisition of LinkedIn Mean for LinkedIn?

Microsoft has announced that it is acquiring LinkedIn in a deal that will have significant implications for both companies. How will it change LinkedIn? Here are some possibilities.

Recent acquisitions and staffing moves suggest that Snapchat is working on a range of new tools and options, including, possibly, their own smart glasses.

If you're suffering from poor conversion rates or a lack of repeat orders, it may just be that your eCommerce store is losing more money than you imagined.

How you can make sure that your branding efforts stand out from the constant noise that's present daily in our lives? One way is through the use of influential voices in your target [...]

In a new episode of the 'All the Social Ladies' Podcast, Carrie Kerpen speaks with Margaret Magnarelli, Managing Editor for Content and Senior Director of Marketing at [...]

While Twitter seems to have lost its way somewhat, there are practical applications for the platform that could be extremely valuable - both for platform and the world, more widely. 

Some of Facebook's most successful video creators follow the "4-S" approach when creating video content. What is the "4-S" approach and how can you use it? Contributor Justin Kerby explains

This infographic, created by Salesforce, illustrates how LinkedIn can help you to reach your ideal customers.

Pinterest is now facilitating more than two billion searches every month, and many of those are conducted by people looking to buy products. If you want to maximize your Pin performance, [...]

Social media content calendars can help your save time and maximize your marketing efforts. Here's a simple, 4-step process to create your own social media calendar.