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Pinterest has added some new options to help advertisers better hone their campaigns on to the most relevant audiences. 

Instagram has finally added one of its most requested features – the ability to zoom in on images.

Twitter can generate qualified leads at a lower cost than most of the other major ad platforms. It's true! But not if you follow Twitter's instructions. Why? Because Twitter's advice for [...]

Who were the most mentioned brands on Twitter last week? Shareblee has the data.

Netflix has seen massive growth in recent years, and their social media strategy has played a significant part. 

How does blogging impact your SEO efforts? Contributor Sam Warren explains in this post.

Here are five key tips to help small businesses, in particular, maximize their social media presence.

You can extend the life, and exposure, of your content by breaking it down into smaller content pieces - here's how. 

To succeed in marketing and grow your business, you need to set out specific goals - but which metrics matter most when setting up your strategy?

Snapchat has added a new tool to make it easier to build your own custom Geofilters and added a series of functional updates.