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How does Cisco use Snapchat for employer branding? Jorgen Sundberg spoke to their social media manager to find out.

What are the key social media marketing trends of Summer 2016? Contributor Stephen Baldwin examines in this post.

If you want to maximize your social media results, you need to have a clear understanding of your audience and purpose. Here are some key tips. 

Snapchat's added a new option called 'Geostickers', custom images which can be applied to Snaps taken within a certain city or region.

LinkedIn is making it's first foray into native video with a new Q and A style option for influencers. 

Instagram's adding a new feature which is exactly like Snapchat's "Stories". 

Does your social media presence have an impact on your search engine ranking? Contributor Julia McCoy examines in this post. 

To highlight the benefits of personalization, VMob has teamed up with Microsoft to produce this new infographic looking at some of the key stats and [...]

Trying to navigate your way across the content marketing landscape? In this post, Barry Feldman offers a range of important tips to help you in your process.

Donald Trump's tweets give us a window into his mind, access we've never before had with a Presidential candidate.