Archives

Setting up your Facebook store is the easy part, getting social traffic to purchase your products is the tricky part.

A good hashtag can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote product and services to new audience segments.

Twitter has announced the first annual Twitter Awards to recognize advertisers who have stood out on the platform. 

Instagram's looking to implement a new comment moderation system where users would have control over the specific terms they want censored.

How can small businesses tap into the Pokemon GO craze and generate interest and sales? Carlos Gil offers some great tips in this post. 

Looking for ways to boost your conversion rates? This infographic outlines some key tips.

Amidst increasing competition, commanding your social audience's attention has become even harder - here are five tools that can help you maximize your time and effort.

So which department should be in charge of social media? Contributor Jasmine Sandler explores in this post. 

With online platforms now looking to become hosts of content, as opposed to middlemen sharing links, the content landscape is changing.

Re-purposing your content can be a great way to maximize the value of your efforts.