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How can you make best use of LinkedIn's new desktop layout? Contributor Bran Friedman offers some suggestions.

This new infographic provides an overview of some of the key benefits of using Instagram for business.

In a new 'Social Business Engine' podcast, Bernie Borges speaks with Jon Wuebben, CEO of Content Launch.

Twitter has provided five new tips on how to maximize your Twitter ad content.

Behavioral analysis can boost the performance of your campaigns and help avoid negative response.

Interactive content can deliver great results - here are some of the potential benefits.

Facebook adding come new direct connection CTAs to Instant Articles to boost publisher appeal.

Social media listening can provide a range of business benefits.

McDonald's Australia is letting people apply for jobs via Snapchat as part of a new trial.

Facebook is launching a new automated recommendation system in Messenger, which will provide suggestions based on message context.