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Genuine product recommendations from normal people can be significantly more persuasive than marketing copy, and you can use that to advantage.

Dealing with a social media crisis is difficult, but with some preparation and planning, you can avoid it becoming a more significant concern.

Your LinkedIn profile can provide a great means connect with prospective clients. Here are some tips on how, from contributor Bernie Borges. 

In a new podcast, Jorgen Sundberg speaks with Todd Wheatland of King Content about employer branding in social.

Email deliverability plays a huge role in the subsequent success or failure of your e-mail campaign. 

Facebook has today announced a new video addition to Messenger called “Instant Video” which enables you to share real-time video within your message thread.

Social Media Today is about bringing together the brightest minds in Social Media. Our goal is to offer a platform to share ideas, experiences, and skills with a community that shares that [...]