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Are you getting the kind of results you want from your current social media marketing activities? Here are seven ways to boost your social efforts.

Instagram has seen massive growth in recent years, and now the platform's also becoming a key consideration for social media marketers.

Live-video content can help you generate significant reach and engagement - but it can als be used after broadcast to maximize your efforts.

Colors play an important role in conveying specific emotions and associations, so it’s important that you put some serious thought goes into choosing the perfect color palette for your [...]

Even if you’re on a small business marketing budget, you can steal a few digital marketing tactics from the biggest brands.

Influencer marketing can be a great way to generate increased brand awareness and boost your campaigns - here are some key influencer marketing tips. 

Pinterest has updated three user experience features making it easier to find, connect and share with other users.

Twitter has introduced two new measures to give users more control over the content they see on the platform. 

Looking for ways to boost your performance on Snapchat? Here are some tips from contributor Austin Iuliano.

How can Snapchat's acquisition of search app Vurb help them expand their offering? Contributor Justin Kerby examines in this post.