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Here are five email marketing best practices to help boost your campaign performance.

This infographic looks at the top customer marketing trends (marketing to your existing customers) to be aware of in 2017.

Video can be a great way to boost your local marketing strategy, which can provide a range of benefits. 

Citipost Mail have released a new infograohic looking at how Generation X and Baby Boomers are using social media, and how you can use this to inform and improve your online [...]

What can you learn from your competitors to improve your businesses' content strategy? Here are some tips on what to watch for. 

I’ve been actively training and coaching B2B sales professionals on the “art and science” of social selling since 2015, and I think it’s time to call out the elephant [...]

Here are three strategies eCommerce brands can use to maximize their marketing efforts with Pinterest.

What five questions do you need to consider before creating a Facebook ad? Here are some tips.

This post outlines three lead nurturing strategies for lapsed users using Facebook’s retargeting features.

Contributor Melonie Dodaro outlines some key mis-steps you need to avoid on LinkedIn.